One above the rest: Sir Ben Ainslie
There has always been evolution within sport. Athletes continually jump higher, run faster, or hit harder than they have before. Still, the rules almost always stay the same; the basketball hoop is...
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An interview with Steve Vernon – Coach of New Balance Manchester
Britain is currently in the midst of a distance-running renaissance not seen for decades. Although there were numerous standout results at the Rio Olympics from British athletes, the true indicator of...
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How to Recover Like a Pro
How listening less to college coaches and more to Lance Armstrong will help you run faster… legally. There is a timeless saying, “you don’t get fit when you’re running; you get fit when you’re...
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Team New Balance Manchester Blog
Courtesy of Team New Balance Manchester, Blog #17 This weeks blog will focus on hydration, mainly because it is often a neglected element of training amongst athletes, but it can have a huge effect on...
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SOS SIGNS ON AS OFFICIAL PARTNER OF AUSTRALIAN RUGBY
SOS SIGNS ON AS OFFICIAL HYDRATION PARTNER OF AUSTRALIAN RUGBY SOS will become the official hydration partner of the Qantas Wallabies through the 2019 Rugby World Cup in Japan, as well as the Qantas...
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The Unlikely Runner: Scott Dixon
Scott Dixon has won 4 IndyCar Championships, the Indy500, and has the most career wins of any current IndyCar driver. He is also a runner. The physical demands experienced by IndyCar drivers are unlike...
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Locker Room Talk with Mark Coogan
Mark Coogan represented the United States at the 1995 world championships (at 5000 meters) and the 1996 Olympics (in the marathon). At Dartmouth, notably, he successfully guided the career of Abbey...
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Behind the Scenes with Clayton Murphy
SOS athlete Clayton Murphy races with the poise and experience that you’d expect from someone with far more experience. At the US Olympic trials he showed the country that he was more than ‘just’ a...
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RUNNING AROUND THE HOLIDAYS
It’s that time of year… Christmas, New Years… all that good stuff. Holiday’s are great, except they create some unique challenges when it comes to training. Runners are creatures of habit; we create...
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Better Beer Miles with Josh Harris
Tomorrow Josh Harris (@_JoshHarris) will take on the world’s best at the Flotrack Beer Mile World Championships. Having recently run a solo 4:56 personal best as part of a time-trial, Harris enters...
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Interview with the Clean Sport Collective
Many sports are currently mired in drug scandals, with track & field currently one of the leading offenders. Although large-scale reforms are required to address the cascade of problems associated...
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Afternoon tea with Neely
Currently based in Boulder, Colorado, Neely Spence-Gracey was 1st American in her debut marathon at Boston earlier this year. She has since capped off 2016 with a PR (2:34:55) and an 8th place finish...
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The Fuelling Game
Fuelling 101 The final 6 miles of a marathon are often a world of hurt that are difficult to describe, as your body wants nothing more than to stop and sit down on the side of the road. Performance in...
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Prepare for Performance: Amazon Dash Button for SOS Hydration
Performance at any level is defined by the finest of margins. From the weekend warrior battling with their personal record to an Olympian chasing the rewards of a lifetime of sacrifice, it can all be...
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“I just want to drink beer and train like an animal”– Rod Dixon
Introduction There are substantial distinctions between the varying degrees of alcohol consumption, yet a reductionist method is consistently used to describe all use, particularly for athletes. This...
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SOS and in competition use
The upcoming races in Brazil will see potentially the longest media mixed zone ever and you could spend as much as 50 minutes after your races going though this area and missing out on vital recovery...
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Fancy running a mile?
OK fancy running a mile? Yep that’s 1609 meters or four laps of the track with 9 meters added on to make it the classic running distance known the world over. Former world class miler and SOS...
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SOS tops independent research trial for effective hydration
SOS subjects’ hydration status significantly improved in an independent research trial. A combined independent study, led by Coventry University and Newman University, in the United Kingdom, analyzed...
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Triathlon Hydration. Tips from a beginner
One of SOS key sports is Triathlon. To help understand how beginners get through the hydration and fueling we asked one of our ambassadors Cami Straschnoy for her thoughts and learns. What follows is...
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The Story Behind SOS Hydration
The Story Behind SOS Hydration Who are they? Brothers James (British Champ) & Tom Mayo (sub 4 miler), who are two ex International Middle Distance Athletes & Blanca Mayo (James wife) a...
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